Digital Dealer

Mar 2016 – May 2020

Web Application Development Manager at Digital Dealer

Digital Dealer Logo

About Digital Dealer

Digital Dealer is a dynamic automotive technology business based in Brisbane. With a focus on scaling automotive businesses and delivering high-performing results, Digital Dealer develops tailored strategies to thrive in the ever-evolving digital landscape.

The company specialises in creating visually captivating and highly functional websites that offer seamless user experiences across desktop and mobile platforms. These websites are search engine optimised to ensure maximum visibility and lead generation. Digital Dealer’s mission is to empower dealers, OEMs, and customers in the automotive industry to succeed in the digital era.

Terminatued in May 2020 due to Covid 19

Iain White Web Application Development Manager Work Experience

As the Web Application Development Manager at Digital Dealer, Iain White played a pivotal role in overseeing projects and driving innovation. Their contributions and achievements in this position include:

  • Introducing Agile Development methodologies, implementing Sprints, daily stand-ups, and User Stories to enhance project efficiency and collaboration.
  • Overseeing the development and maintenance of approximately 700 automotive dealer websites powered by a bespoke CMS, ensuring high-quality output and adherence to coding standards.
  • Managing the company’s infrastructure on Amazon Web Services (AWS) using Chef and AWS OpsWorks, resulting in improved system performance and scalability.
  • Successfully handling two office moves, ensuring minimal disruption to operations and seamless transitions.
  • Creating a Google Maps-based dealership locator, enhancing user experience and facilitating easy navigation for customers.
  • Developing an Executive promotional pricing CMS, enabling streamlined management and pricing updates.
  • Leveraging Robotic Process Automation (RPA) to automate repetitive tasks and improve operational efficiency.
  • Practicing Lean Software Development principles to optimise processes and minimise waste.
  • Mentoring teams on Lean Software Development, fostering a culture of continuous improvement and knowledge sharing.
  • Collaborating closely with the CEO, aligning strategic goals and leveraging expertise for project success.
  • Performing basic SEO activities to improve website visibility and organic traffic.
  • Utilising MoSCoW prioritisation techniques to effectively manage project requirements and deliverables.
  • Leveraging tools such as Atlassian Jira, Confluence, Slack, and Monday.com for project management, collaboration, and communication.

Iain White’s diverse skill set and leadership as the Web Application Development Manager contributed significantly to the success and growth of Digital Dealer. Their expertise in project management, software development, DevOps, and mentorship drove innovation and excellence within the organisation.

Other Contributions

Head of IT Tasks

As the Head of IT, Iain White assumed a broad range of responsibilities to effectively manage the organisation’s IT department and ensure the smooth operation of technology systems. The tasks performed in this role encompassed:

  • Strategic Planning: Iain developed and implemented IT strategies aligned with the organisation’s goals and objectives. This involved analysing business needs, evaluating technology trends, and identifying opportunities for innovation and improvement.
  • IT Governance: Iain established and maintained IT governance frameworks, policies, and procedures to ensure compliance with regulatory requirements and industry best practices. This included overseeing IT audits, risk management, and data protection initiatives.
  • Team Leadership: Iain built and led high-performing IT teams by recruiting and developing talented professionals, setting performance goals, and fostering a culture of collaboration and continuous improvement.
  • Budget Management: Iain managed the IT budget, including planning, allocation, and tracking of expenses. This involved optimising resource allocation, prioritising investments, and ensuring cost-effective utilisation of technology resources.
  • Vendor Management: Iain evaluated, selected, and managed relationships with IT vendors and service providers. This included negotiating contracts, monitoring service levels, and ensuring timely resolution of issues.
  • Project Management: Iain oversaw IT projects from initiation to completion, ensuring adherence to project timelines, budgets, and quality standards. This involved coordinating with stakeholders, managing project teams, and mitigating risks.
  • Infrastructure Management: Iain planned, implemented, and maintained IT infrastructure, including servers, networks, and storage systems. This included ensuring scalability, reliability, and security of infrastructure components.
  • Technology Evaluation: Iain assessed and selected appropriate technologies, software, and hardware solutions to meet the organisation’s needs. This involved evaluating vendor proposals, conducting feasibility studies, and making recommendations.
  • Security and Risk Management: Iain implemented security measures to protect the organisation’s IT assets, data, and systems. This included conducting risk assessments, establishing security policies, and overseeing incident response and disaster recovery plans.
  • Stakeholder Communication: Iain collaborated with senior management, department heads, and other stakeholders to understand business requirements and communicate IT initiatives, progress, and challenges. This included presenting reports, providing recommendations, and aligning IT with organisational goals.
  • IT Service Management: Iain established and managed IT service delivery processes and ensured the timely resolution of incidents and service requests. This involved implementing ITIL best practices, managing service level agreements, and fostering a customer-centric IT culture.
  • Continuous Improvement: Iain identified opportunities for process improvement and efficiency gains within the IT department. This included conducting regular performance reviews, implementing automation and optimisation initiatives, and promoting a culture of innovation.

These tasks collectively highlight the vital role of a Head of IT in overseeing the organisation’s technology infrastructure, driving strategic initiatives, managing resources, and ensuring the effective delivery of IT services to support business operations.

Delivery Manager Tasks

In his role as a Delivery Manager, Iain White was responsible for orchestrating and overseeing the successful execution of projects within the organisation. He fulfilled various key tasks and responsibilities, which included:

  • Project Planning: Iain collaborated with stakeholders to define project objectives, scope, and deliverables. He developed comprehensive project plans, established realistic timelines, and formulated resource allocation strategies to ensure efficient project execution within budgetary constraints.
  • Team Leadership: Iain assembled and led cross-functional project teams, assigning roles and responsibilities to team members. He provided guidance, support, and mentorship to foster a collaborative and high-performing work environment.
  • Risk Assessment and Mitigation: Iain conducted meticulous risk assessments to identify potential project risks and dependencies. He devised effective risk mitigation strategies and developed contingency plans to overcome obstacles or challenges that could impede project delivery.
  • Progress Monitoring: Iain closely monitored project progress, diligently tracking key milestones, deliverables, and dependencies. Leveraging project management tools and techniques, he maintained project visibility, identified bottlenecks, and proactively took measures to keep projects on track.
  • Communication and Stakeholder Management: Iain facilitated effective communication among project teams, stakeholders, and senior management. He provided regular project updates, delivered status reports, and conducted presentations to ensure stakeholders remained well-informed about project progress, risks, and accomplishments.
  • Quality Assurance: Iain implemented robust quality assurance processes and standards to ensure that project deliverables met the required criteria. He conducted regular quality checks, performed reviews, and implemented corrective actions as necessary to maintain high-quality outcomes.
  • Issue Resolution: Iain proactively identified and addressed project-related issues and roadblocks. Collaborating closely with team members and stakeholders, he worked towards finding appropriate solutions, mitigating risks, and minimising project disruptions.
  • Change Management: Iain effectively managed project scope changes and change requests. He assessed the impact of proposed changes, evaluated their feasibility, and coordinated with stakeholders to ensure proper implementation and documentation of changes.
  • Resource Management: Iain skilfully managed project resources, including personnel, budget, and equipment. He optimised resource allocation, closely monitored resource utilisation, and made adjustments as necessary to maintain project efficiency.
  • Client Engagement: Iain fostered strong relationships with clients and external vendors, actively engaging with them to manage expectations. He addressed client concerns, provided regular project updates, and ensured project delivery that met or exceeded client requirements.
  • Lessons Learned: Iain conducted comprehensive project reviews and facilitated lessons learned sessions upon project completion. He diligently documented project successes, challenges, and best practices to enhance future project delivery and promote organisational knowledge.

Collectively, these responsibilities highlight the crucial role Iain played as a Delivery Manager in driving project success. His ability to ensure effective communication, manage resources, mitigate risks, and deliver projects on time and within budget contributed to the satisfaction of stakeholders and the achievement of organisational objectives.

Project Manager Tasks

In his role as a Project Manager at Digital Dealer, Iain White took on the responsibility of effectively planning, executing, and delivering projects. His tasks encompassed the following:

  • Project Planning: Iain led the project planning process, defining the project’s scope, objectives, and deliverables. He created detailed project plans, including work breakdown structures, timelines, and resource allocations. By collaborating with stakeholders, Iain gathered requirements, identified dependencies, and established project milestones.
  • Team Coordination: Iain assembled project teams and assigned tasks and responsibilities to team members. He fostered effective communication and collaboration among team members, ensuring a clear understanding of project objectives, timelines, and deliverables. Iain conducted regular team meetings, providing guidance, support, and feedback to keep the project on track.
  • Risk Management: Iain conducted thorough risk assessments, identifying potential project risks and developing mitigation strategies. Throughout the project lifecycle, he proactively managed risks, monitored their impact, and implemented contingency plans when necessary. Iain worked closely with stakeholders to ensure timely identification and resolution of risks.
  • Project Execution: Iain oversaw the execution of project activities, ensuring adherence to project plans, timelines, and quality standards. He monitored progress, tracked milestones, and resolved any issues or roadblocks that arose during project implementation. Iain maintained a strong focus on project goals, actively managing resources and budgets to achieve project success.
  • Stakeholder Management: Iain engaged and managed stakeholders throughout the project, fostering positive relationships and ensuring their involvement and support. He communicated project updates, risks, and achievements to stakeholders, addressing their concerns and maintaining alignment with project objectives.
  • Project Monitoring and Control: Iain implemented robust monitoring and control mechanisms to track project performance and ensure timely resolution of deviations. Utilising project management tools and techniques, he monitored project progress, managed changes, and optimised resource utilisation. Iain maintained project documentation, including project plans, schedules, and reports.
  • Quality Assurance: Iain implemented quality assurance processes to ensure project deliverables met established standards. He conducted regular reviews, inspections, and tests to validate project outcomes, identifying and addressing any quality issues. Iain collaborated with stakeholders to define and measure quality metrics throughout the project lifecycle.
  • Project Communication: Iain facilitated effective communication among project stakeholders, ensuring the smooth and accurate flow of information. He prepared and delivered project status reports, presentations, and updates to stakeholders, keeping them informed of project progress, risks, and milestones.
  • Change Management: Iain managed project changes by evaluating change requests, assessing their impact on project scope, schedule, and resources, and implementing approved changes. He communicated changes to the project team and stakeholders, ensuring a clear understanding of the impact and implications of changes.
  • Project Closure: Iain oversaw the project closure process, ensuring the completion, documentation, and handover of project deliverables to the appropriate stakeholders. He conducted post-project reviews and lessons learned sessions to identify successes, areas for improvement, and best practices for future projects.

In his role as a Project Manager, Iain White demonstrated expertise and leadership, playing a vital role in delivering successful projects that aligned with business objectives and met client expectations.

Business Analyst Tasks

As a Business Analyst at Digital Dealer, Iain White was entrusted with essential responsibilities to support the company’s business operations and decision-making processes. Some of the key tasks Iain performed as a Business Analyst included:

  • Requirements Gathering: Iain engaged with stakeholders to comprehensively understand their business needs, challenges, and objectives. He conducted interviews, workshops, and facilitated discussions to elicit and document detailed requirements.
  • Business Process Analysis: Iain analysed existing business processes, identifying inefficiencies and proposing improvements. He mapped out workflows, conducted gap analysis, and recommended streamlined processes to enhance operational efficiency.
  • Data Analysis: Iain collected and analysed data to identify trends, patterns, and insights. He performed data validation, cleansing, and transformation to ensure accuracy and reliability. Through data analysis, Iain provided valuable insights to support strategic decision-making.
  • Documentation: Iain created comprehensive documentation, including business requirements, process flows, use cases, user stories, and functional specifications. He ensured that the documentation accurately captured the business needs and requirements for effective communication and implementation.
  • Solution Evaluation: Iain assessed potential solutions and conducted feasibility studies to determine their viability and alignment with business goals. He evaluated different options, performed cost-benefit analysis, and provided recommendations on the most suitable solutions.
  • Stakeholder Management: Iain actively engaged with stakeholders, building strong relationships and facilitating effective communication. He collaborated with stakeholders to understand their perspectives, address concerns, and ensure alignment on project objectives and requirements.
  • User Acceptance Testing (UAT): Iain coordinated and supported UAT efforts by working closely with stakeholders and testing teams. He developed test plans, scenarios, and scripts and facilitated UAT sessions to validate the functionality and usability of proposed solutions.
  • Change Management: Iain played a key role in change management activities by assessing the impact of proposed changes, developing change management plans, and communicating change-related information to stakeholders. He facilitated smooth transitions and adoption of new processes or systems.
  • Solution Implementation Support: Iain provided support during solution implementation, working closely with development teams, project managers, and stakeholders. He participated in solution reviews, monitored progress, and ensured that implemented solutions met the defined requirements.
  • Continuous Improvement: Iain actively sought opportunities for process improvement and optimisation. He identified areas for automation, recommended system enhancements, and contributed to the continuous improvement of business processes and systems.
  • Risk Assessment and Mitigation: Iain conducted risk assessments, identified potential risks and issues, and developed mitigation strategies. He worked with stakeholders to proactively address risks and minimise their impact on project outcomes.
  • Business Impact Analysis: Iain assessed the potential impact of proposed changes or new solutions on the business. He evaluated factors such as cost, resources, timeline, and organisational readiness, providing insights to stakeholders for informed decision-making.

In summary, as a Business Analyst, Iain White played a crucial role in understanding business needs, analysing processes, gathering requirements, conducting data analysis, documenting specifications, facilitating stakeholder communication, supporting solution implementation, and driving continuous improvement. These tasks were essential for effective business decision-making, process optimisation, and successful project outcomes at Digital Dealer.

Full-Stack Developer Tasks

As a Full-Stack Developer at Digital Dealer, Iain White embraced a wide range of tasks and responsibilities to design, develop, and maintain robust web applications. Here is a list of key responsibilities undertaken by Iain in this role:

  • System Design and Architecture: Iain took charge of designing the overall system architecture and database structure of web applications. He meticulously analysed requirements, identified technical solutions, and devised scalable and efficient systems.
  • Front-End Development: Iain skilfully implemented the user interface (UI) and user experience (UX) design of web applications using HTML, CSS, and popular JavaScript frameworks like React, Angular, or Vue.js. He adeptly transformed design mockups into interactive and responsive web pages, ensuring cross-browser compatibility and accessibility.
  • Back-End Development: Iain expertly developed the server-side components and logic of web applications using programming languages such as Python, Java, or Node.js. He proficiently designed and implemented RESTful APIs, integrated them with databases, and incorporated business logic to enable seamless functionality and data processing.
  • Database Management: Iain adeptly worked with database systems such as MySQL, PostgreSQL, or MongoDB to devise efficient data storage and retrieval mechanisms. He skilfully created database schemas, optimised query performance, and ensured data integrity and security.
  • API Development and Integration: Iain skilfully developed and integrated APIs to facilitate communication between various systems and services. He seamlessly worked with external APIs and created custom APIs for internal use, ensuring smooth data exchange and integration with third-party services.
  • Testing and Debugging: Iain meticulously conducted comprehensive testing of web applications to identify and resolve bugs and issues. He adeptly employed testing frameworks and tools to perform unit testing, integration testing, and end-to-end testing, ensuring the reliability and stability of the applications.
  • Version Control and Collaboration: Iain expertly utilised version control systems like Git to manage code repositories, track changes, and collaborate with other developers. He diligently followed best practices for code organisation, documentation, and code reviews to maintain high code quality and facilitate effective team collaboration.
  • Performance Optimisation: Iain effectively optimised the performance of web applications by analysing and enhancing code efficiency, database query performance, and network latency. He skilfully implemented caching mechanisms, optimised page load times, and utilised performance monitoring tools to identify bottlenecks and enhance the overall system performance.
  • Security Implementation: Iain diligently implemented robust security measures to safeguard web applications against vulnerabilities and cyber threats. He meticulously adhered to secure coding best practices, implemented authentication and authorisation mechanisms, and conducted security audits to ensure data privacy and integrity.
  • Continuous Integration and Deployment (CI/CD): Iain proficiently implemented CI/CD pipelines to automate the build, testing, and deployment processes of web applications. He skilfully utilised tools such as Jenkins, GitLab CI, or Travis CI to ensure consistent and reliable software delivery.
  • Collaboration and Communication: Iain adeptly collaborated with cross-functional teams, including designers, project managers, and stakeholders, to gather requirements, provide technical insights, and ensure successful project delivery. He effectively communicated project progress, challenges, and solutions, ensuring alignment and transparency.
  • Research and Learning: Iain actively pursued research and kept abreast of the latest technologies, frameworks, and best practices in full-stack development. He proactively conducted research, attended relevant conferences or webinars, and actively participated in professional communities to enhance his skills and contribute to the growth of the team.

These responsibilities exemplify the diverse skill set of a Full-Stack Developer, such as Iain White, showcasing his ability to handle both front-end and back-end development aspects of web applications and contribute to the successful delivery of projects at Digital Dealer.

Application Architect Tasks

As an Application Architect at Digital Dealer, Iain White assumed various responsibilities to design and oversee the development of robust and scalable applications. Here is a rephrased list of the tasks undertaken in this role:

  • Application Architecture Design: Iain was accountable for devising the overall architecture of applications, encompassing the definition of structure, components, modules, and interfaces. He collaborated with stakeholders to comprehend business requirements and translated them into architectural designs that aligned with industry standards and best practices.
  • Technology Evaluation and Selection: Iain assessed different technologies, frameworks, and tools to identify the most suitable options for application development. He conducted research, executed proof of concepts, and provided recommendations on technology selection that aligned with project requirements and business objectives.
  • System Integration and Interoperability: Iain facilitated the seamless integration of applications with other systems and platforms, ensuring smooth data flow and interoperability. He established integration patterns, designed APIs, and worked closely with integration teams to implement efficient and dependable integration solutions.
  • Performance Optimisation: Iain optimised application performance by analysing and addressing performance bottlenecks. He conducted performance testing, identified areas for improvement, and implemented performance tuning strategies to enhance application responsiveness and scalability.
  • Security and Compliance: Iain prioritised security and compliance considerations in application architecture. He defined security requirements, implemented security controls, and ensured compliance with relevant regulations and industry standards. He collaborated with security teams to conduct security assessments and address vulnerabilities.
  • Technical Leadership and Guidance: Iain provided technical leadership and guidance to development teams. He mentored developers, conducted code reviews, and advocated the use of best practices and design patterns. He facilitated knowledge-sharing sessions and encouraged continuous learning within the team.
  • System Resilience and Availability: Iain designed applications with a focus on resilience and high availability. He implemented strategies such as fault tolerance, redundancy, and disaster recovery to ensure that applications could withstand failures and provide uninterrupted service.
  • Application Performance Monitoring: Iain implemented monitoring solutions to track the performance and health of applications. He established monitoring tools, defined key performance indicators, and set up alerting mechanisms to proactively identify and address performance issues.
  • Collaboration and Communication: Iain collaborated with cross-functional teams, including project managers, business analysts, and infrastructure teams, to ensure effective communication and alignment of application architecture with project requirements and organisational goals.
  • Documentation and Knowledge Management: Iain maintained comprehensive documentation of application architecture, design decisions, and system components. He documented best practices, patterns, and guidelines to facilitate knowledge sharing and enable smooth application maintenance and future enhancements.

Through these responsibilities, Iain White effectively fulfilled the role of an Application Architect, contributing to the design and development of well-structured and high-performing applications at Digital Dealer.

System Architect Tasks

As a System Architect at Digital Dealer, Iain White had the responsibility of designing and overseeing the architecture of complex systems. Here is a revised version of the tasks performed in this role:

  • System Architecture Design: Iain was accountable for creating the overall architecture of systems, including the arrangement of components, interfaces, and the integration of various subsystems. He collaborated with stakeholders to understand business requirements and translated them into scalable and robust system designs.
  • Technology Evaluation and Selection: Iain evaluated a variety of technologies, platforms, and frameworks to identify the most suitable options for system development. Through research and analysis, he made informed decisions on technology selection, ensuring alignment with project goals and long-term scalability.
  • System Integration and Interoperability: Iain ensured seamless integration and interoperability of different system components and subsystems. He designed integration patterns, defined interfaces, and worked closely with development teams to implement effective integration solutions.
  • Performance Optimisation and Scalability: Iain focused on optimising system performance and scalability. He analysed performance bottlenecks, conducted performance testing, and implemented performance tuning strategies to enhance system responsiveness and efficiency.
  • Security and Compliance: Iain prioritised security and compliance considerations in system architecture. He defined security requirements, implemented robust security controls, and ensured adherence to relevant regulations and industry standards. Collaborating with security teams, he conducted security assessments and implemented appropriate measures.
  • Infrastructure Design and Planning: Iain collaborated with infrastructure teams to design and plan the necessary hardware and network infrastructure to support the system. He assessed infrastructure requirements, performed capacity planning, and considered scalability to ensure a reliable and efficient system environment.
  • Technical Leadership and Guidance: Iain provided technical leadership and guidance to development teams. He mentored team members, facilitated knowledge sharing, and promoted best practices and design patterns to ensure consistent and high-quality system development.
  • System Resilience and Disaster Recovery: Iain designed systems with resilience and disaster recovery in mind. He implemented strategies such as redundancy, fault tolerance, and backup solutions to ensure system availability and data integrity in the event of failures or disasters.
  • Collaboration and Communication: Iain collaborated effectively with cross-functional teams, including project managers, business analysts, and operations teams. He communicated system architecture concepts and decisions clearly, ensuring alignment with project goals and stakeholder expectations.
  • Documentation and Knowledge Management: Iain maintained comprehensive documentation of system architecture, design decisions, and system components. He documented best practices, guidelines, and system dependencies to facilitate knowledge sharing and support ongoing maintenance and enhancements.

In summary, Iain White played a crucial role as a System Architect, contributing to the design and development of scalable, secure, and high-performing systems at Digital Dealer.

Infrastructure Manager Tasks

As the Infrastructure Manager at Digital Dealer, Iain White held the responsibility of overseeing and maintaining the company’s IT infrastructure and systems. Here is a rephrased version of the tasks and responsibilities associated with this role:

  • Infrastructure Planning and Design: Iain assessed the organisation’s infrastructure requirements and developed plans for designing and implementing IT systems, networks, servers, and storage solutions. He ensured that the infrastructure supported the company’s operational needs and accommodated future growth.
  • System Maintenance and Upgrades: Iain supervised regular maintenance and updates of the company’s infrastructure components, including hardware, operating systems, databases, and software applications. He implemented patch management processes and monitored system performance to ensure optimal operation.
  • Network Administration: Iain managed the company’s network infrastructure, including routers, switches, firewalls, and wireless access points. He configured and maintained network devices, monitored network performance, and implemented security measures to safeguard against unauthorised access and potential threats.
  • Server Management: Iain was responsible for overseeing the management of server infrastructure, which involved installing, configuring, and maintaining physical and virtual servers. He monitored server performance, implemented backup and recovery strategies, and ensured high availability and reliability of server resources.
  • Data Storage and Backup: Iain implemented and managed data storage solutions, such as SAN (Storage Area Network) or NAS (Network Attached Storage), to ensure secure and efficient storage of company data. He implemented backup and disaster recovery strategies to protect against data loss and minimise downtime.
  • IT Security: Iain implemented and maintained security measures to safeguard the company’s infrastructure and data. He monitored security vulnerabilities, implemented access controls, conducted security audits, and ensured compliance with relevant security policies and regulations.
  • Vendor Management: Iain collaborated closely with technology vendors and service providers to evaluate and select appropriate infrastructure solutions. He managed vendor relationships, negotiated contracts, and ensured compliance with service level agreements (SLAs).
  • Troubleshooting and Issue Resolution: Iain responded to infrastructure-related issues and incidents, identifying root causes and implementing suitable solutions. He worked alongside technical teams and external support providers to resolve issues promptly and minimise disruptions to business operations.
  • Capacity Planning: Iain monitored infrastructure capacity and performance trends to anticipate future resource requirements. He conducted capacity planning exercises and made recommendations for infrastructure upgrades or expansions to support business growth.
  • Documentation and Reporting: Iain maintained accurate documentation of the company’s infrastructure, including network diagrams, server configurations, and system documentation. He prepared regular reports on infrastructure performance, capacity utilisation, and security status for management review.
  • Disaster Recovery and Business Continuity: Iain developed and tested disaster recovery plans to ensure business continuity in the event of infrastructure failures or disasters. He implemented backup strategies, conducted regular recovery drills, and updated recovery procedures as necessary.
  • IT Governance and Compliance: Iain ensured that the company’s infrastructure operations complied with relevant IT governance frameworks, industry standards, and regulatory requirements. He participated in IT audits and implemented controls to mitigate risks and maintain compliance.

In summary, as the Infrastructure Manager at Digital Dealer, Iain White played a critical role in managing and maintaining the company’s IT infrastructure. His responsibilities encompassed infrastructure planning and design, system maintenance and upgrades, network administration, server management, data storage and backup, IT security, vendor management, troubleshooting and issue resolution, capacity planning, documentation and reporting, disaster recovery and business continuity, and IT governance and compliance. Through his expertise and diligent management of the infrastructure, he contributed to the smooth operation and reliability of the company’s IT systems.

DevOps Tasks

As a DevOps professional at Digital Dealer, Iain White played a crucial role in facilitating collaboration and streamlining software development and deployment processes. Here is a rephrased version of the key responsibilities associated with this position:

  • Continuous Integration and Delivery: Iain White implemented and maintained automated pipelines for continuous integration and delivery (CI/CD). This involved setting up build servers, version control systems, and automated testing frameworks to ensure efficient and error-free software delivery.
  • Infrastructure Automation: Iain White employed infrastructure-as-code (IaC) principles to automate the provisioning, configuration, and management of infrastructure resources. He utilised tools like Ansible, Terraform, or Chef to define infrastructure configurations and orchestrate the deployment of servers, networks, and other resources.
  • Configuration Management: Iain White implemented and managed configuration management tools, such as Puppet, Chef, or Ansible, to ensure consistency and enforce desired configurations across different environments. He maintained version control and documentation of application and infrastructure configurations, making them easily reproducible.
  • Deployment and Release Management: Iain White oversaw the planning and execution of software deployments and releases. He collaborated with development teams to define deployment strategies, manage release branches, and coordinate the rollout of new features and updates. He also implemented rollback and recovery strategies in case of deployment failures.
  • Monitoring and Performance Optimisation: Iain White implemented monitoring and logging solutions to track the performance and availability of software applications and infrastructure. He utilised tools like Nagios, ELK stack, or Prometheus to monitor key metrics, identify performance bottlenecks, and proactively resolve issues to ensure optimal system performance.
  • Collaboration and Communication: Iain White fostered collaboration and communication among development, operations, and other stakeholders. He facilitated cross-functional team coordination, conducted regular meetings, and utilised collaboration tools such as Slack or Microsoft Teams to streamline communication and improve transparency across teams.
  • Security and Compliance: Iain White implemented security best practices and measures to ensure the integrity and confidentiality of software applications and infrastructure. He collaborated with security teams to define and implement security controls, perform vulnerability assessments, and address compliance requirements.
  • Cloud Infrastructure Management: Iain White managed cloud infrastructure platforms, such as AWS, Azure, or Google Cloud, to provision and manage scalable and reliable resources. He leveraged cloud services and technologies to optimise resource allocation, improve scalability, and enhance fault tolerance of applications.
  • Incident Response and Troubleshooting: Iain White actively participated in incident response activities and troubleshooting efforts to resolve system outages, performance issues, or security breaches. He collaborated with relevant teams to investigate incidents, identify root causes, and implement corrective actions to prevent future occurrences.
  • Continuous Improvement and Innovation: Iain White continuously sought opportunities to enhance processes and drive innovation. He implemented feedback loops, conducted post-mortem analyses, and recommended process improvements to increase efficiency, quality, and agility in software development and deployment.

By effectively executing these responsibilities, Iain White made significant contributions to the successful implementation of DevOps practices at Digital Dealer. His efforts resulted in efficient software delivery, improved collaboration, and streamlined operations.

Web Master Tasks

As the Web Master at Digital Dealer, Iain White played a vital role in managing and maintaining the company’s website to ensure optimal performance and functionality. Here is a rephrased version of the tasks performed in this position:

  • Website Development and Design: Iain White was responsible for the development and design of the company’s website, creating an appealing and user-friendly interface that aligned with the organisation’s branding and objectives.
  • Content Management: Iain White maintained and updated website content, ensuring its accuracy, relevance, and currency. This involved creating and editing web pages, blog posts, and other content elements.
  • Website Maintenance: Iain White regularly conducted website maintenance tasks, such as checking for broken links, optimising page loading speed, and resolving technical issues or errors that may arise.
  • Search Engine Optimisation (SEO): Iain White implemented SEO strategies to improve the visibility and ranking of the company’s website in search engine results. This included conducting keyword research, optimising on-page elements, and monitoring website analytics.
  • Website Analytics and Reporting: Iain White utilised web analytics tools to gather data on website traffic, user behaviour, and other key metrics. This information was used to generate reports and insights that informed decision-making and identified areas for improvement.
  • Website Security: Iain White implemented security measures to protect the website from potential threats, such as malware, hacking attempts, and data breaches. This involved conducting regular security audits, implementing SSL certificates, and staying updated with the latest security practices.
  • User Experience (UX) Optimisation: Iain White focused on enhancing the user experience of the website, ensuring easy navigation, intuitive interface design, and accessibility for all users. User feedback and usability testing were utilised to make informed improvements.
  • Integration and Compatibility: Iain White ensured the compatibility of the website with different browsers, devices, and screen sizes. He also integrated third-party tools, plugins, and applications to enhance website functionality.
  • Website Performance Monitoring: Iain White monitored website performance and conducted regular performance testing to identify and resolve any issues that could impact speed, responsiveness, or user experience.
  • Collaboration and Coordination: Iain White collaborated with internal stakeholders, such as marketing and content teams, to align website content and design with organisational goals. He also worked with external vendors or developers as needed.

In his role as the Web Master at Digital Dealer, Iain White successfully managed all aspects of the company’s website, from development and design to content management and optimisation. His efforts ensured a professional and engaging online presence for the organisation.

Web Developer Tasks

In his position as a Web Developer at Digital Dealer, Iain White carried out a diverse range of tasks to ensure effective website development and maintenance. The responsibilities associated with his role included:

  • Website Design and Development: Iain was actively involved in designing and developing websites for various clients, taking into account their specific requirements and branding guidelines. He utilised front-end technologies such as HTML, CSS, and JavaScript to create visually appealing and user-friendly websites.
  • Content Management: Iain took charge of managing website content, which involved updating and maintaining existing content, adding new pages or sections, and ensuring the accuracy and relevance of the information presented. He closely collaborated with content creators and stakeholders to ensure consistent branding and messaging throughout the website.
  • Website Maintenance and Troubleshooting: Iain was responsible for the ongoing maintenance and troubleshooting of websites, ensuring their smooth functionality and performance. He conducted regular checks for broken links, page errors, and other issues, promptly resolving them to provide a seamless user experience.
  • Responsive Design Implementation: Iain skilfully implemented responsive design principles to ensure that websites were optimised for different devices and screen sizes. He utilised CSS frameworks like Bootstrap to create mobile-friendly and responsive layouts, enhancing accessibility and user engagement.
  • SEO Optimisation: Iain employed effective SEO techniques to optimise websites for search engines, thus improving their visibility and organic search rankings. This involved conducting comprehensive keyword research, implementing meta tags, optimising page content, and utilising other SEO strategies to enhance overall website performance.
  • Collaboration with Cross-functional Teams: Iain fostered close collaboration with graphic designers, UX/UI designers, and backend developers to seamlessly integrate design elements, implement desired functionality, and ensure a cohesive user experience. He worked closely with project managers and stakeholders to gather requirements and provided regular progress updates.
  • Performance Optimisation: Iain placed a strong emphasis on optimising website performance, including factors such as page load speed, caching mechanisms, and minimising resource requests. He employed tools like Google PageSpeed Insights and GTmetrix to identify performance bottlenecks and implement improvements, resulting in optimal website speed and performance.
  • Security and Data Protection: Iain implemented robust security measures to safeguard websites from vulnerabilities and potential threats. He adhered to best practices for secure coding, applied SSL certificates for secure connections, and diligently updated software and plugins to ensure data protection and privacy.
  • Website Analytics and Reporting: Iain seamlessly integrated website analytics tools such as Google Analytics to track crucial metrics such as website traffic, user behaviour, and other key indicators. He generated reports and meticulously analysed data to gain valuable insights into website performance, user engagement, and conversion rates, providing valuable inputs for ongoing website optimisation.
  • Continuous Learning and Skill Enhancement: Iain proactively pursued continuous learning and skill enhancement, staying updated with the latest web development trends, technologies, and best practices. He actively engaged in professional development activities, attended webinars, and explored new tools and frameworks to continually enhance his skills and deliver high-quality websites.

Iain White’s role as a Web Developer at Digital Dealer encompassed a wide array of responsibilities, including website design and development, content management, maintenance and troubleshooting, responsive design implementation, SEO optimisation, collaboration with cross-functional teams, performance optimisation, security and data protection, website analytics and reporting, and continuous learning and skill enhancement. His expertise and contributions were instrumental in delivering successful websites that met client requirements and provided an optimal user experience.

Database Administrator Tasks

In his role as a Database Administrator at Digital Dealer, Iain White was responsible for a range of tasks focused on the management and optimisation of the company’s databases. His responsibilities encompassed:

  • Database Design and Creation: Iain designed and created databases tailored to meet the company’s specific requirements, considering factors such as data structure, relationships, and performance optimisation. His goal was to ensure efficient storage, retrieval, and organisation of data within the databases.
  • Data Security and Access Control: Iain implemented and maintained robust security measures to protect the company’s databases from unauthorised access, data breaches, and potential threats. This involved defining user roles and permissions, implementing encryption protocols, and actively monitoring database activity to detect and respond to security incidents.
  • Database Performance Tuning: Iain closely monitored and optimised the performance of the company’s databases. He analysed query execution plans, identified performance bottlenecks, and implemented strategies such as index optimisation, query optimisation, and caching mechanisms to enhance overall database performance and response times.
  • Database Backup and Recovery: Iain implemented and maintained comprehensive backup and recovery strategies to ensure the availability and integrity of data. He scheduled regular database backups, tested restore procedures, and developed disaster recovery plans to minimise data loss and downtime in the event of failures or disasters.
  • Data Migration and Integration: Iain facilitated seamless data migration and integration processes, ensuring the smooth transfer of data between systems and databases. He assessed data quality, performed data mapping and transformation, and executed migration scripts or ETL (Extract, Transform, Load) processes to transfer and synchronise data effectively.
  • Database Monitoring and Maintenance: Iain proactively monitored database performance, health, and availability using specialised tools and techniques such as database monitoring software and system logs. He identified and resolved issues, performed essential database maintenance tasks such as index rebuilds and statistics updates, and optimised storage allocation and utilisation.
  • Database Security Audits and Compliance: Iain conducted regular security audits and assessments of the company’s databases to ensure compliance with relevant security standards and regulations. He reviewed database configurations, implemented access controls, and addressed vulnerabilities to maintain the confidentiality, integrity, and availability of data.
  • Database Documentation and Reporting: Iain maintained accurate and up-to-date documentation of database schemas, configurations, and procedures. He created and updated database documentation, including data dictionaries, ER diagrams, and technical specifications. Additionally, he prepared regular reports on database performance, usage, and security for management review.
  • Database Upgrades and Patching: Iain managed database upgrades and applied necessary patches to ensure that the databases were up to date with the latest features, bug fixes, and security updates. He meticulously planned and executed the upgrade processes, tested compatibility, and minimised disruption to database availability during the upgrade.
  • Database Troubleshooting and Issue Resolution: Iain promptly responded to database-related issues and incidents, diagnosing and resolving problems efficiently. He collaborated closely with development teams and support personnel to troubleshoot database-related performance issues, data inconsistencies, and other database-related problems.

Iain White’s role as a skilled Database Administrator at Digital Dealer played a crucial part in effectively managing the company’s databases. His expertise and attention to detail ensured the integrity, availability, and optimal performance of the company’s databases throughout various tasks such as database design and creation, data security and access control, database performance tuning, backup and recovery, data migration and integration, database monitoring and maintenance, security audits and compliance, database documentation and reporting, database upgrades and patching, and troubleshooting and issue resolution.

Skills and Responsibilities

Skills and responsibilities associated with the position of Web Application Development Manager at Digital Dealer included:

  • Agile Development methodologies
  • Project management and delivery
  • Full-stack development using PHP, MVC frameworks, and JavaScript libraries
  • Continuous improvement and Lean Software Development
  • Cloud infrastructure management and DevOps (AWS, Chef, AWS OpsWorks)
  • System/Application architecture
  • Team management and mentorship
  • Data aggregation and management
  • Stakeholder collaboration
  • Emerging technology trends
  • Process optimisation
  • IT systems and data security management
  • IT risk management

Some Key Achievements:

During their tenure as the Web Application Development Manager at Digital Dealer, Iain White achieved significant accomplishments, including:

  • Successfully managed the development and maintenance of approximately 700 automotive dealer websites, meeting high-quality standards and customer expectations.
  • Introduced Agile Development methodologies, enhancing project efficiency and collaboration.
  • Implemented tools such as Atlassian Jira and Confluence, improving project management and documentation processes.
  • Improved system performance and scalability by managing the company’s infrastructure on Amazon Web Services (AWS) using Chef and AWS OpsWorks.
  • Streamlined dealership location and navigation with a Google Maps-based dealership locator, enhancing user experience.
  • Developed an Executive promotional pricing CMS, enabling streamlined management and pricing updates.
  • Leveraged Robotic Process Automation (RPA) to automate tasks, improving operational efficiency.
  • Practiced Lean Software Development principles, optimising processes and minimising waste.
  • Mentored teams on Lean Software Development, fostering a culture of continuous improvement.
  • Collaborated closely with the CEO, aligning strategic goals and leveraging expertise for project success.
  • Implemented basic SEO strategies, improving website visibility and organic traffic.
  • Effectively managed project requirements and deliverables using MoSCoW prioritisation techniques.

Some Images from Digital Dealer

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